In a business world increasingly dominated by technology and remote interactions, the need for Key Account Managers (KAMs) to adapt and innovate has never been more critical. This exclusive seminar is meticulously crafted for seasoned KAMs aiming not just to meet but exceed in their roles by leveraging artificial intelligence (AI) and mastering digital relationships for significant account growth and retention. The program promises practical, ROI-focused strategies ensuring participants can demonstrate the direct benefit of their attendance to decision-makers.
This advanced training program goes beyond traditional KAM methodologies, equipping seasoned Key Account Managers with the latest tools and strategies to not only adapt but thrive in the digital age. By focusing on practical, high-ROI tactics and the strategic use of AI and digital tools, attendees will leave poised.
Set in the inspiring city of Warsaw, this two-day seminar offers a unique blend of advanced KAM strategies, hands-on learning, and networking opportunities. Designed for high-achieving Key Account Managers, the program promises to enhance your strategic capabilities, ensuring you and your organization stay ahead in the competitive landscape of key account management.
This two-day certification workshop is designed to equip Key Account Managers with cutting-edge, AI-driven skills to deepen client relationships, drive revenue growth and adapt to the evolving digital landscape. The workshop provides hands-on experience with AI tools, ethical considerations and strategic methods, ensuring participants become indispensable assets to their organizations.
► Data-Driven Client Understanding: Learn to interpret data and research to uncover client needs, behaviours, and growth opportunities.
► Ethical AI Use in Account Management: Understand data privacy, bias, and responsible AI use to maintain trust and compliance.
► Strategic Engagement Techniques: Build trust, deepen relationships, and effectively communicate value to clients.
► AI-Enhanced Productivity and Focus: Streamline workflows with AI tools to maximize time spent on high-impact activities.
Bucharest, Romania
16-17 March 2026
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Budapest, Hungary
19-20 March 2026
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